A Full Engagement Campaign
Burning Fruit delivered a full customer experience with the delivery of a new cutting-edge website with full UX and a production video to boot!
Who Are High Energy Service?
High Energy Service Group, a mature business dedicated to providing quality high energy services such as high voltage maintenance and testing, engineering services, calibration services and installations, were looking for a company to reignite their marketing journey and impress clients such as BHP, QV1, Fortescue and Curtin University to name a few in their 11 year history.
It’s All About Engagement
They engaged Burning Fruit from the perspective of their website but realised very soon that engagement was everything. We promptly put a number of activities in place, and conducted both user experience studies on their target audience and planned a full production video shoot at two locations. This involved storyboarding, equipment hiring, scouting, music selection and interviews at both a client location at QV1 building in Perth city centre, and their superb warehouse in Wangara.
Excitement All Round!
As well as the excitement of going through the full Burning Fruit web development experience, the energy of getting in front of the camera to visually show and talk about what they do was phenomenal. Not to mention their BDM Stephen Boyle receiving a baby daughter in the midst of all this activity.
We not only delivered one film, but to compound the excitement surprised HESG with another for their calibration department!
What Has Happened Since?
Based on the credibility the website and video has given to HESG, they have been frontrunners in bids for a number of large contracts, and have provided some great feedback to the Burning Fruit team.
Check It Out!
Check out their new website at http://hesg.com.au/.