DAY 23 of 30 Days to a High Performing Website
INCLUDE A TAGLINE – Content Essential
Having a well formulated tagline that clearly articulates what your business is about speaks volumes to your visitor. If you haven’t got one already, brainstorm some options and ask others for feedback as to whether it effectively communicates your product or service.
Placed in the prime real estate area on your website, your visitors will know instantly whether they have arrived in the right place and have confidence to explore further.