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THE FRUITY NEWS

Stay up-to-date in the digital industry with our latest blogs

USER EXPERIENCE

Thinking About A Website Redesign? Top 5 Reasons Why You Should, and Should Not Go For A Redesign

A lot of enquiries come through to Burning Fruit requesting a redesign of websites that simply do not convert or

USER EXPERIENCE

Promise The World and Satisfy Expectation – Top 5 Ways You Can Assure Your Visitors

Everyone loves a good promise, but most importantly for your visitors, they love assurances.

USER EXPERIENCE

Design For The Lazy Visitor – The Top 5 Ways To Help Your Audience Delve Into Your Website

Okay everyone, let’s face it. Website visitors are the laziest species around!

USER EXPERIENCE

Want To Improve Your Website Today? Get Chunking!

Business owners can find themselves scratching their heads in frustration with shortcomings on their website and feel helpless to improve it without a serious overhaul or rebuild.

USER EXPERIENCE

What Is Your Bounce Rate – 5 Ways To Reduce Your Bounce Rate

When I delve a little deeper into the marketing activities of any business, I always ask that dreaded question.

USER EXPERIENCE

Show Your Face And Connect – 5 Reasons To Do That Dreaded Photoshoot!

As a marketer and UX designer, how many times have I heard the comments “I don’t look good in front of a camera”?

USER EXPERIENCE

Stack Up Your Credibility – Our Top 10 Credibility Items You Must Have On Your Website

Anyone can pretend to be anyone in this day and age, and we all know what it is like to be taken for a ride.

USER EXPERIENCE

User Experience: Using Goals and Emotions to Beat Your Competitors!

79% of users who fail to find what they are looking within 8 seconds will go to a competitor!

Targeting your audience
USER EXPERIENCE

Define Your Audience: The first step to being more effective in your marketing

To refine your messaging and how you communicate with your audience, it is essential that you know your ideal customer inside and out.

USER EXPERIENCE

DAY 29 – No-Nonsense Navigation

Make it really easy for visitors to find out what they are looking for.

USER EXPERIENCE

TIP 28 – Case Studies Build Confidence

It’s often difficult for business owners to appreciate the importance of case studies on a website.

USER EXPERIENCE

DAY 27 – Blog It

The term “Content is King” is not just an annoying fable and blogs are not going out of fashion any time soon.

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